Studies of the buying process and specific actions
Involvement in the market.- Penetration mark , intention, repeat purchase.
Common behaviors.- Buying habits .
Optimal service attributes.
Diagnostic.- De strengths and weaknesses found in the sale.
CENSUS OF BUSINESS.- Allows management outlets , logistics, consumer behavior , competition, times and places of use, among other analyzes.
The Census Transform Cooperative Geo Referenced data in Geographic Intelligence to have the variable " Location " present in every critical area of the business.
DISTRIBUTION CHECK.- Measures the product distribution distributive channel product category in the cities of Guayaquil, Quito, Cuenca, Ambato, Machala, Porto Viejo, Manta, Esmeraldas, Quevedo, Sto. Domingo Ibarra, Johannesburg, Loja and Miracle, plus 14 smaller towns of 30,000 inhabitants, stratified sample per outlet such as commissaries, supermarkets, shops, groceries, Pharmacy, Poultry, Liquor Stores and Gas Stations.